Virtual Roundtable: Getting Producers to Market

Description

Join us for FARE Idaho’s Getting Producers to Market Roundtable! This virtual event will explore strategies to boost market access for Idaho producers, with discussions on the current market landscape, overcoming distribution challenges, and insights from retailers, co-ops, and restaurants. Don’t miss this opportunity to learn, connect, and collaborate on strengthening Idaho’s local food network!

This roundtable is a FARE Idaho Members Only Event - one of the many perks of being a FARE Idaho member!

Wednesday, November 20
10am-12pm MST via Zoom
Zoom Link: https://us02web.zoom.us/j/81038139113?pwd=xCn19WKob2ch2DBb1xaI7LiUKLf6zX.1

Roundtable Agenda:

10:00 AM – 10:10 AM | Welcome and Introduction

• Hosted by Tammie, Executive Director of FARE Idaho.

10:10 AM – 10:30 AM | Setting the Stage: The Current State of Market Access for Idaho Producers

• Tim from Purple Sage Farms: Discussing the challenges and successes of getting farm products to market.
• Tyler from Reko: Explaining how Reko supports producers by building stronger local food networks.

10:30 AM – 10:50 AM | Distribution and Logistics: Overcoming Challenges

• Tobe from Happy Day: Outlining the development of a food hub and distribution network to help local producers
• Matt from Charlie's Produce: Offering insights on logistics and distribution that producers need to scale effectively.

10:50 AM – 11:10 AM | Market Perspectives: Retailers, Co-ops, and Restaurants

• Rich from M&W Markets and Whit from Atkinson's Market: Providing perspectives on what retailers look for when sourcing from local producers.
• Dave from Bittercreek Alehouse: Discussing how restaurants source local ingredients and what producers can do to meet their needs.

11:10 AM – 11:30 AM | Business and Marketing Strategies: Navigating the Marketplace

• Marie from the SBDC: Sharing tips on branding, marketing, and expanding reach through e-commerce.
• Amber from Boise Farmers Market: Highlighting how farmers' markets help producers connect with consumers and grow their visibility.

11:30 AM – 11:55 AM | Open Discussion & Q&A